The Big Pizza is a very traditional and well known Pizza Restaurant located in Catanzaro, in the South of Italy. Their core business is based on the metre pizza that can be served with a variety of toppings on this outstanding pizza. Aurea has been asked to redesign from scratch the new branding along with the look of the interior design. The challenge was to design something more catchy and stylish according to the great developing of new restaurants in that area of Calabria Region. Our aim was to give the client a modern looking and feel, surrounded by traditional details as far as the pizza making is concern. The result is visibly overwhelming.